Milwaukee streetcar sells $10 million naming rights to Potawatomi Hotel & Casino

By Mary Spicuzza and Bill Glauber, Milwaukee Journal Sentinel; October 6, 2017

The Milwaukee streetcar has a corporate sponsor and will offer free rides for its first year of operation, Milwaukee Mayor Tom Barrett said Friday.

Barrett said the Forest County Potawatomi Community and the city have agreed to a $10 million deal to support operating costs. The sponsorship runs for 12 years, he said.

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